Key information
Request reference number: MGLA160719-7726
Date of response:
Summary of request
In that case, please could you apply the same questions I asked previously to general Facebook adverts?
- follows previous request MGLA190619-5350:
The overall amount of money spent by the GLA on promoted Facebook posts in the last calendar year.
A copy of any documentation or correspondence setting out the principles/rationale used when deciding which audiences and groups to target.
The overall Return on Investment (ROI) from these posts for the GLA - and the method of measuring ROI.
The broad aims that the GLA has in promoting Facebook posts
Related documents
MGLA160719-7726