Key information
Request reference number: MGLA190619-5350
Date of response:
Summary of request
Under the FOI Act, I would like to request the following information:
Facebook promoted (paid) posts
The overall amount of money spent by the GLA on promoted Facebook posts in the last calendar year.
A copy of any documentation or correspondence setting out the principles/rationale used when deciding which audiences and groups to target.
The overall Return on Investment (ROI) from these posts for the GLA – and the method of measuring ROI.
The broad aims that the GLA has in promoting Facebook posts.
Related documents
MGLA190619-5350 - FOI request