Homes for Londoners Privacy Policy

The GLA is committed to protecting your privacy and this Privacy Policy sets out our practices in accordance with the Data Protection Act 1998. Please take the time to review this Privacy Policy carefully, as it tells you how your personal information will be treated by us. By using Homes for Londoners your personal data will be processed in accordance with this Privacy Policy.

Homes for Londoners wants to offer you the easiest journey to finding a home to buy or rent in London. Consequently, additional functions, features, products or services are incorporated into the Homes for Londoners site to improve your experience.

Any questions regarding our Privacy Policy or your data should be directed to the GLA Data Protection Officer at:

Greater London Authority
City Hall
The Queen’s Walk
London SE1 2AA

Or [email protected].

What information do we collect?

Information supplied by you

Homes for Londoners users are required to provide their name, email, mobile number and living and working circumstances so we can create and administer your account.

This information is stored privately in your Homes for Londoners profile and will not be displayed on the site itself. You can update this information at any time in your profile dashboard.

How your data will be used

Affordable housing has local eligibility criteria - the requirement is to live or work in the borough - which requires applicants to have a local connection to the borough a property is located in. We therefore use the information you provide to identify properties you may be eligible for. 

By using the services available through Homes for Londoners, you can opt-in to share personal information with housing providers for the following purposes:

  • registering interest in a property
  • booking an open day viewing
  • checking your eligibility for a property
  • receiving alerts for properties like those you have expressed an interest in

The section includes an additional, but optional, eligibility check service offered by Censeo Financial Ltd, an independent financial advisor. The information required for this service is not stored in your profile.

You can choose to opt-in and provide personal information to Censeo Financial Ltd so they can assess your financial status. This will allow both you and the housing association to  understand whether you can afford and sustain the costs of a property. 

This is an eligibility check, not a credit check. Censeo Financial Ltd will not assess your credit rating.  

Your name, email and telephone number will be anonymised and Censeo Financial Ltd will be allocated a unique number to identify you.

This means Censeo Financial Ltd will not be able to contact you unless you have chosen to receive information from them or contact them regarding the eligibility decision.  

Email marketing

You will only receive emails relating to your preferences, which can be controlled in your user dashboard at any time. 

Property booking

The Homes for Londoners section is powered by Property Booking, a national Shared Ownership website created by Full Comms who the Greater London Authority have contracted to deliver the Homes for Londoner section.

The information you provide will not be accessible by Property Booking and you will not receive any communication from Property Booking unless you have signed up to their services.


We may store some information (commonly known as a "cookie") on your computer when you visit Homes for Londoners. This information facilitates your use of the section, and helps us to provide you with the best level of service. We use cookies to ensure that you do not need to re-enter your details every time you visit and to help us remember your preferred settings.

You can erase or block cookies from your computer if you want to (your help screen or manual should tell you how to do this), but certain services may not work correctly, or at all, if you set your browser not to accept cookies.

Non-personal information

We may automatically collect non-personal information about you, such as the type of internet browsers you use, or the site from which you linked to the Homes for Londoners section. You cannot be identified from this information, and it is only used to assist us in providing an effective online service.

We will not share any personal data about you without your explicit consent
Other than the disclosures referred to in this policy, we will not disclose any personal information without your permission, unless we are legally entitled or obliged to do so (for example, if required to do so by Court order, or in order to prevent fraud or any other crime).


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