Image and reputation of young Londoners

MQT on 2016-11-16
Session date: 
November 16, 2016
Question By: 
Sian Berry
City Hall Greens
Asked Of: 
The Mayor


Events such as the recent Knife Crime Summit could serve to reinforce a negative image of young Londoners, even though only a very small minority are involved in any violence at all. What are you doing to ensure a balance in Mayoral communications and promote a positive image of young Londoners?


Answer for Image and reputation of young Londoners

Answer for Image and reputation of young Londoners

Answered By: 
The Mayor

I am ambitious for all young Londoners and my vision is to enable them to access, embrace and thrive in the fantastic opportunities that London has to offer.

I agree that there needs to be a balance across Mayoral communications, promoting positive examples of young people's activity, whilst at the same time recognising that I will at times need to address serious issues affecting some young Londoners. Examples of the former are:

       My Peer Outreach Workers, a team of 15 - 24 year olds from different life experiences and backgrounds, who run projects across London on substantial policy issues, for example, a high profile London Children's Rights Enquiry in the House of Commons on 18 November;

       Amazing volunteer work by Team London Young Ambassadors, involving over 375,000 primary and secondary school pupils;

       The Lynk Up Crew, of 7-15 year olds, who have just won their third Princess Diana Champion Volunteer award, for their fantastic peer led research and campaigning around key issues such as anti-bullying, serious youth violence, identity and environmental issues. 

I would urge all businesses to consider how they too can provide opportunities to promote young Londoners in a positive light, whilst creating more meaningful opportunities for them, improving their self-esteem and resilience, and helping them to become active citizens.