New Year's Eve Fireworks (1)

MQT on 2016-01-20
Session date: 
January 20, 2016
Question By: 
Fiona Twycross
Labour Group
Asked Of: 
The Mayor


How much money was raised from the £10 charge for the New Year's Eve fireworks?


Answer for New Year's Eve Fireworks (1)

Answer for New Year's Eve Fireworks (1)

Answered By: 
The Mayor

106,491 tickets were sold for London New Year's Eve with Unicef, of which 106,428 were bought for £10 each (a total gross face value of £1,064,280). The remaining 63 were free access assistance passes

When VAT and the SeeTickets booking fee are removed this equates to revenue of £7.13 per ticket - a total revenue of £758,831 which goes towards the overall costs of ticketing the event, including the necessary additional infrastructure such as fencing and barriers, toilets, scanning technology, the ticket booth in Trafalgar Square and stewards.  It also covers the cost of printing and posting of tickets and ticket insurance in case of event cancellation.