TfL Advertising Walking

MQT on 2015-05-21
Session date: 
May 21, 2015
Question By: 
Victoria Borwick
GLA Conservatives
Asked Of: 
The Mayor


In some circumstances it is easier and quicker to walk between some of London's stations rather than change lines. Would you encourage TFL to widely advertise where such circumstances exist, and encourage passengers to complete their journeys on foot?


Answer for TfL Advertising Walking

Answer for TfL Advertising Walking

Answered By: 
The Mayor

I agree that it is important to highlight when walking is quicker than taking public transport and to encourage passengers to complete their journeys on foot.

Walking as part of public transport journeys helps Londoners incorporate essential physical activity into their daily routine. In my response to the London Health Commission I have committed TfL to advertise walking between tube stations and bus stops. TfL are working with NHS England (London) to identify the most effective way to provide this information.

Promoting walking between stations helps release capacity on the public transport network.

This was successfully demonstrated during the London 2012 Games when TfL distributed maps at mainline stations such as Waterloo, Charing Cross and London Bridge. I am keen to build on this success and TfL are currently developing a range of measures to encourage people to walk between stations as part of their Travel Demand Management programme.

Legible London plays a key role in encouraging walking. Maps are provided in all Underground stations and at bus stops to help passengers continue their journeys on foot. Attraction signs are also being installed on Underground platforms to give key wayfinding information to passengers when they disembark. These complement the 1,400 on street maps and signs installed across London. A further 1,600 will be installed by 2021.