Advice to Mayor on Advertising

MQT on 2002-05-22
Session date: 
May 22, 2002
Question By: 
Eric Ollerenshaw
GLA Conservatives
Asked Of: 
The Mayor


What advice has the Mayor received in regard to advertising on a) London buses, b) London underground, c) advertising hoardings within the capital, and d) advertising hoardings outside the capital?



Answer for Advice to Mayor on Advertising

Answer for Advice to Mayor on Advertising

Answered By: 
The Mayor

The GLA has only initiated one out door campaign. The "Greatest Show on Earth" " all advertising campaigns are developed by working with advertising agencies with advice from specialist media planners. All advertisements produced by the GLA are reviewed by a QC to ensure their legality. TfL do not advise me on advertising. Any significant TfL campaign that uses my image, such as the London Buses campaign, has been approved by TfL"s legal advisers. .