Diversification of the Sports Media Programme - UEFA EURO 2020

16 September 2019

In September, the Mayor of London alongside the Black Collective of Media in Sport (BCOMS) brought together young people from underrepresented groups to launch a new initiative to diversify sports media. This exciting programme kicked off with a launch event, attended by the Mayor, industry professionals and this year’s cohort of young people themselves, on 11 September 2019 in London Living’s Room at City Hall.

EURO 2020 Diversification blog

Whether it’s hosting on camera, writing for a national newspaper or directing the cameras at sporting events, the 'Young Sport Journalism programme' is breaking down barriers in sports journalism, giving underrepresented young people a chance to fulfil their aspirations as well as build a solid foundation for a career in sports journalism in the process. By becoming members of the programme, this year’s cohort have also been given the opportunity to be part of UEFA EURO 2020.

EURO 2020 Diversification blog 2

About the programme

The programme is being supported and backed by the Mayor of London as part of efforts to diversify the capital's broader sporting workforce. The project aims to provide valuable volunteering support to EURO 2020, while enhancing diversity in sport journalism, by providing invaluable exposure to real reporting opportunities across London.

Young aspiring journalists from diverse backgrounds, such as BAME, LGBT+, those with disabilities, and women, are being trained by experienced sports journalists and offered a variety of exciting opportunities across UEFA EURO 2020.

The Diversification of the Sports Media programme is part of the Mayor’s flagship community sports programme, Sports Unites.

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