The GLA is working with London Councils to explore the feasibility of introducing a ‘Londoners’ Card’ to the capital, to complement local schemes being developed by boroughs.
London card
This would harness new technology to create incentives and mechanisms for Londoners to participate in a range of activities and local services, including culture. It is a complex project to realize, and a range of stakeholder workshops and interviews have been held with representatives from TfL, local Government, cultural providers and relevant agencies. It is anticipated that the project would be developed in stages, and the first programme of development could begin in early 2011.
Publications
Draft Cultural Strategy Executive Summary