ADD168 Well London marketing and communications

Well London is a programme of community engagement and development aimed at increasing levels of mental well-being, healthy eating and physical activity in deprived neighbourhoods in London. In 2013 Well London received a further grant from the Big Lottery of £1.8m for the continuation of the phase 2 programme to 2015.

Approval is sought to undertake two competitive procurement exercises and award contracts for the following work.

1. A film that will tell the story of the Well London programme and the impact it has made.
2. Support with marketing and communications to March 2015 that will help raise the profile of Well London and maximise participation in the target areas.